Steve Glew Now: Where is The Pez Outlaw Today?


If you grew up throughout the ’90s or are acquainted with the custom from that interval, try to be conscious of Pez dispensers. These tiny candy dispensers with cartoon character heads had been all of the fad and finally turned prized collectibles throughout the US markets. Netflix’s documentary ‘The Pez Outlaw’ follows the unbelievable story of Steve Glew, AKA The Pez Outlaw, who amassed a whole lot of hundreds throughout the ’90s by strategically smuggling quite a few Pez dispensers from Europe and selling them throughout the US. Now, do you have to wish to be taught further about his bizarre journey and current whereabouts, listed under are all the details you need!

Who is Steve Glew?

Born in June 1950, Steve Glew confronted poverty whereas rising up in DeWitt, Michigan, and struggled with drug and alcohol abuse for years as an adolescent. Gradually, he managed to point out his life spherical and married his partner, Kathy, spherical 1971. The couple had two kids and settled on a small rural farm, and by the 90s, Steve was working as a machine operator. To make more cash, he collected cereal containers from the trash cans of recycling plans, reduce out coupons, and obtained 1000’s of toys given out by the cereal companies. He then provided the collected toys individually and at native festivals.

Image Credit: Erin Collects PEZ/YouTube

It was at one such native sincere in 1992 the place Steve seen an individual selling $1 Pez dispensers for $25 and making big earnings. Realizing the worthwhile market for these candy dispensers, he researched and located that they’d been considered collectibles, with most important demand for designs discontinued or provided outdoor the US. Steve associated with only a few Pez collectors and situated a unusual dispenser that obtained right here from a Slovenian warehouse. Hence, in 1994, the Michigan native reportedly flew to Ljubljana, Slovenia, with merely $4,000. There, he navigated his technique to the talked about warehouse via war-torn streets.

For the next 11 years, Steve traveled just about every month to Eastern Europe, carrying $10,000 in $20 funds. By discreetly paying bribes and negotiating at border crossings, he would return each time with 5 duffel baggage filled with 10,000 Pez dispensers from such warehouses. This included unusual, discontinued, and factory-reject objects, along with prototypes of dispensers however to hit the markets. Apart from selling this at a worthwhile course of, Steve moreover struck a deal with a European authorities of Pez Inc. to produce and import liquidated dispensers from a warehouse in Gyor, Hungary.

Since Pez Inc. had not registered its trademark with US customs, this loophole enabled Steve to hold the merchandise into the nation legally. However, solely the company was allowed to advertise and promote the merchandise throughout the US house markets, so Steve’s enterprise was considered significantly illegal. Despite this, Pez Inc. didn’t sue him as they considered him harmless in the meanwhile. This resulted in Steve incomes big wealth over the next decade. “In 11 years, I earned $4.5 million,” he instructed ABC News in October 2022. Besides, he recalled one single cargo of Pez dispensers worth $500,000.

Image Credit: ABC News/YouTube

Moreover, in 1998 alone, Steve earned $750,000 and decided to surrender his job. Eventually, the Michigan native employed six staff and moved collectively together with his family into a fair larger farmhouse, along with funding his daughter’s college education. He claimed to have smuggled an entire of two million Pez dispensers into the US and even provided them at large-scale Pez collectors’ conventions. Albeit, shortly Pez Inc. realized that the black markets had been harming their product sales and had been leaking new designs. As they tightened their tips, Steve’s European collaborator decided to once more off.

As a model new scheme, Steve collaborated with a toy supplier to have Pez Inc. manufacture designs created by him. The latter ordered the objects on behalf of a German candy producer to advertise the dispensers in Taiwan, nevertheless they’d been rerouted to Michigan instead. Initially, Steve might promote the model new dispensers at a quick tempo, however he was unaware of the sly switch Pez Inc. had deliberate ahead. He seen that the company had reproduced replicas of all eighteen of his designs and had been selling them on their website beneath a model new half: Misfit Dispensers.

Where is Steve Glew Today?

Feeling duped, Steve contacted the supplier who had allegedly promised him exclusivity in manufacturing, nevertheless nothing loads might very nicely be completed. Gradually his product sales went down, and no matter him lowering the prices of his merchandise, he was left with most important losses, a $250,000 debt, and rooms filled with unsold Pez dispensers. With time, Steve retreated to his farms and stopped interacting with people or attending any social events. Nevertheless, after some time off the grid, he decided to return and promote his unimaginable story to media houses.

In 2010, Steve began writing an web weblog as an alter ego, The Pez Outlaw, whereby he shared particulars of his life and experiences. The subsequent yr, he even listed the weblog on eBay, offering the rights for a movie or a e-book on his life for $750,000. In 2015, The Pez Outlaw’s story gained people’s curiosity, and Playboy Magazine did a attribute on him. Furthermore, Warner Bros. optioned the movie rights, nevertheless the deal fell via after only a few years. Meanwhile, Steve began searching for gifted filmmakers to shoot a documentary based mostly totally on his weblog.

Once Netflix acquired rights for the documentary, and it was formally launched, Steve regained a number of of his former fame and decided to place it to make use of. Thus, he designed new candy dispensers with character heads based mostly totally on his alter-ego, The Pez Outlaw, and so they’re now manufactured at a 3D printing facility in Texas. Given the hype surrounding the documentary, Steve has been doing respectable product sales and is reportedly in talks with a author for a e-book.

Now in his 70s, the Michigan native has been married to Kathy for spherical 51 years. The couple lives a peaceful life on their farm in DeWitt, surrounded by their pet animals. As per experiences, Steve stays to be figuring out strategies to repay half his debt nevertheless has huge aspirations for The Pez Outlaw franchise that he hopes to materialize shortly.

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